FedEx Integrated marketing improvements Paper

by Fiverr Tutors



Provide a research paper based on the following integrated marketing concepts on FedEx:

  • Describe decisions that need to be implemented in designing an integrated marketing communication for FedEx Corporation.
  • How can you measure the effectiveness of B2B IMC Plan
  • Explain IMC objectives and budget for FedEx and why they are necessarily interdependent
  • Describe the involvement of international B2B development
  • What are the risks associated with Direct Investment
  • Explain the risks associated with Export entry

havard, 13 pages, 20 references

SKU: fedex-integrated-marketing-improvements-paper Category: