CONSUMER BEHAVIOUR IN THE AIRLINE INDUSTRY

Dissertation on CONSUMER BEHAVIOUR IN THE AIRLINE INDUSTRY:

Issues Covered

1. CONSUMER BEHAVIOUR IN THE AIRLINE INDUSTRY
2. Factors affecting consumer behaviour
3. ATTITUDES AND INTENTIONS CONNECTED TO DECISION MAKING
4. CONSUMER BEHAVIOUR CONCEPTS
5. CONCEPTS OF TRAVELLER DECISION-MAKING
6. CONSUMER DECISION MAKING PROCESS
7. FACTORS INFLUENCING TRAVELLERS’ CHOICE

42 pages

APA 43 References