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Apple’s Corporation Ethical, Social Responsibly & Marketing Strategies
$25.00
Assignment One: Apple Corporation- Ethical & Social Responsibly & Marketing Strategies

Use the Internet to research the Apple Corporation, its current position and reputation regarding ethical and social responsibility, and the strategies that it currently employs to market its products.

Write a six to eight page paper in which you:
1. Examine Apple’s current position on the company’s ethical and social responsibilities, and determine whether or not the company has met these responsibilities. Provide two (2) examples that support your position.
2. Determine the impact that the publication of ethics and social responsibilities violations made by Apple’s suppliers has had on Apple’s reputation. Support your response with examples of the impact in question.
3. Suggest two (2) methods that Apple can utilize to ensure that its suppliers adhere to wage and benefits standards going forward. Justify your response.
4. Determine whether or not you believe that Apple’s customers would be willing to pay more for its products if Apple had to increase selling prices in order to provide better wages and benefits for suppliers’ workers. Provide a rationale for your position.
5. Analyze Apple’s current overall marketing strategy. Recommend two (2) actions that Apple can take in order to improve its competitive advantage in the global marketplace. Support your response with examples of instances where your recommendations yielded the desired results.
6. Use at least five (6) quality academic resources in this assignment. Note: Wikipedia does not qualify as an academic resource.
Your assignment must follow these formatting requirements:
- Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
- Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
7 Pages
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Bus 320 Quiz 3 White Version

True/False Questions: Circle the correct response. (2 points each)

In theory, if two assets have the same expected cash flows they will always have the same price.

Using margin to buy stocks can negate the limited liability aspect of investing in corporations.

Management of a company generally prefers non-cumulative to cumulative share voting.

Since the returns of well-diversified portfolios move very much in line with the returns for all stocks in the market, portfolio betas are equal to the beta for the market which is 1.0.

People who employ technical analysis when investing do not believe that markets are weak-form efficient.

An investor is considering adding another investment to a portfolio. To achieve the maximum diversification benefits, the investor should add an investment that has a correlation coefficient with the existing portfolio closest to 0.

If investors expected inflation to increase in the future, and they also became less risk averse, the SML would shift up and the slope would increase.

Normally, the Security Market Line has an upward slope. However, at one of those unusual times when the yield curve on bonds is downward sloping, the SML will also have a downward slope.

An increase in the risk-free interest rate will increase a security’s beta.

10.

Combining securities that are not perfectly positively correlated helps to reduce the risk of a portfolio.

11.

The addition of foreign securities to the domestic portfolio opportunity set will likely shift the efficient frontier up and to the left.

12.

If markets are strong-form efficient, the expected return on each stock will be the same as the return on the market.

13.

Illiquid stocks tend to have wider spreads between the bid and ask price.

14.

For dividend paying stocks, prices fall in predictable ways on the ex-dividend date.

15.

If a stock were to issue new stock (to raise money) this year it would be considered a secondary market transaction since the company already has stock outstanding.

16.

All else equal (the expected return on the market and beta do not change), an

increase in the risk free rate will increase a stock’s expected return.

17.

Empirical evidence that markets are not strong form efficient would also be

evidence that markets are not semi-strong form efficient.

18.

A proxy fight typically refers to a competition to gain enough shareholder votes to determine who will serve on the board of directors.

19.

A limit order to buy a security will transact at the current lowest ask price.

20.

When a stock splits 2-for-1 the stock price falls and the expected return increases.

Multiple Choice Questions: Circle the correct response. (4 points each)

Scenario	Dividend	Stock Price
Boom	$4.00	$68
Normal	$3.00	$55
Recession	$1.00	$43

21. A stock currently sells for $50 and has the following potential payoffs (to be received one year from today). Each scenario is equally likely.

What is the standard deviation for the stock?

a) 5.23% b) 14.51% c) 16.08%

d) 19.07%
f) 22.86%

a)	$ 27.10
b)	$ 27.35
c)	$ 27.85
d)	$ 28.10
e)	$ 29.76
f)	$ 30.36

22. A company has a beta of 0.9 and the market risk premium is 5.4% percent. The risk-free rate is 3.2%. If an investor paid $26.00 for a share a year ago and they just received a dividend of $0.25 for the year, what would be a fair price for the share today?

23. Consider the following information:

Price E[R] Beta

Google

$1,130.00

8.4% 0.90

Apple

Yahoo

$ 530.00

$ 38.00

7.8% 0.80

9.6% 1.10

You have a portfolio of these 3 stocks and the beta is 1.0. If your $217,307.69 portfolio includes 50 shares of Google, how many shares of Yahoo do you own?

a) 112

b) 238 c) 915 d) 2,313 e) 2,839 f) 3,317

a)	25%
b)	35%
c)	50%
d)	65%
e)	75%

24. Stocks A and B are perfectly negatively correlated. The expected return on A is 8% with a standard deviation of 12%. The expected return on B is 18% with a standard deviation of 36%. You’d like to combine these two stocks into a riskless portfolio. What fraction of the portfolio should be held in A?

a)	0.6
b)	0.8
c)	1.2
d)	1.5
e)	1.6
f)	1.8

25. You hold a diversified portfolio consisting of a $7,500 investment in each of 10 different stocks. The portfolio’s beta is 1.60. Now suppose you decide to sell one of those stocks in your portfolio for $7,500. If the sold stock had a beta of 1.80, and the proceeds are used to purchase a replacement stock, what does the beta of the replacement stock have to be for the new portfolio beta to be 1.50?

26. (24 points). As an analyst following WinConn, you’ve obtained the following information:

× Dividends

– You expect the company to pay its first dividend of $2.00 exactly 6 years from today.

Dividends will then grow at 13% for 4 years (until 10 years from today). After this high growth phase, dividends will grow more slowly. Dividends will grow at 11% for one year (11 years from today), and then 9% for one year (12 years from today), and then grow at

6% forever after that.

× Market Conditions

– You generally use CAPM to gage whether a stock is undervalued or overvalued. The return on 3-month Treasury securities (the risk-free rate) is 3%. The expected return on the S&P500 Index (a portfolio of 500 large stocks that you use to measure market returns) is 9%, and the standard deviation of S&P returns is 28%. You’ve estimated the standard deviation of WinConn’s returns to be 56%, and the correlation between WinConn and S&P is 0.80.

a) What’s your estimate of the required rate of return for WinConn?
b) What’s your estimate of the fair price today for one share of WinConn?
c) How much would a share sell for 9 years from today?

27. (8 points). In your assessment, stock A has the following probability distribution of expected returns:

Probability 0.1	Rate of Return -40%
0.2	0
0.4	10%
0.2	30%
0.1	40%

The risk-free rate is 5.0% and the expected return on the market is 10.0%. If the standard deviation of the market is 18.0%, and the correlation of A with the market is 0.6, is the stock fairly valued?

28. (8 points). Complete the following table, indicating whether each of the following portfolios cannot lie on the efficient frontier:

		Standard Deviation	Cannot lie on the Efficient
Portfolio	Expected Return	Of Returns	Frontier? Yes or No
A	6%	11%
B	7%	11%
C	5%	10%
D	7%	12%
E	6%	10%

Consider a portfolio that has five securities. The financial manager is considering adding a sixth investment to the portfolio. Which of these candidates do you recommend, and why?

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Check Point: Business Models and Systems
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Consider a local business whose services you frequently use. What are the main components of this company’s business model? Using Figure 1.2 on p. 11 of your text as a guide, describe the three components of the business system that comprise the local business you selected. Your response should be 200-300 words in length.

1 Page

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Promotional and Advertising Strategies: Toyota and Ford
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Assignment 3: Promotional and Advertising Strategies

Select one (1) of the following categories of products to research: sports apparel, automobiles, home furnishings, or televisions. Use the Internet to research at least two (2) companies within the selected product category. Take note of the leading companies in this product group, as well as the types of marketing, pricing, and consumer-oriented promotional strategies that these leading companies within the product group use.

Write a six to eight (6-8) page paper in which you:
- Compare and contrast the promotional strategies used by two (2) different companies for a similar product within the category that you selected.
- Recommend two (2) ways in which a company within the selected product group could use marketing information to differentiate itself in the marketplace to gain an advantage over its competitors. Provide a rationale to support your recommendations.
- Propose two (2) uses for consumer-oriented promotions that could assist a company in both the short and long term for the product group that you selected. Provide a rationale for your response.
- Analyze the strategic manner in which the leading company in this product group has made its pricing decisions by using one or more of the four (4) pricing objectives. Suggest two (2) actions that other companies within the same product group may take in order to differentiate themselves and gain a competitive advantage. Provide a rationale for your response.
- Determine the most effective advertising medium for a company in the selected product category. Support your response with two (2) examples of the effectiveness of the chosen medium.
- Use at least five (5) quality academic resources in this assignment. Note: Wikipedia does not qualify as an academic resource.
Your assignment must follow these formatting requirements:
- Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
- Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
- Apply the core marketing concepts and marketing orientation to develop viable marketing strategies that fit a variety of market environments, domestic and international.
- Analyze information technology applications and the application of decision support systems to gain a competitive advantage and more effectively control operations.
- Use technology and information resources to research issues in contemporary business.
- Write clearly and concisely about contemporary business using proper writing mechanics.
7 Pages
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Assignment 2: Compensation Plan Outline (Cocacola)
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Using the same company you researched in Assignment 1, evaluate the company’s compensation plan to determine how it could be improved.
Write a six to eight (6-8) page paper in which you:
- Evaluate the existing compensation plan to determine if it is the most appropriate for your company. Explain your rationale.
- Determine the most beneficial ratio of internally consistent and market consistent compensations systems for the company you selected.
- Evaluate the current pay structure used by your company and assess the recognition of employee contributions.
- Make two (2) recommendations for improving the effectiveness of the discretionary benefits provided by the company you selected.
- Evaluate the types of employer-sponsored retirement plans and health insurance programs provided by the company you selected and compare them to that company’s major competitors.
- Use at least three (3) quality references. Note: Wikipedia and other Websites do not qualify as academic resources.
Your assignment must follow these formatting requirements:
- Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
7 Pages

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Exporting and Growth for Small Businesses
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Import and Export/Countertrade. Read Closing Case: Exporting and Growth for Small Business at the end of chapter 15 and write a 3-4 page paper in APA format with a detailed analysis that answers the following questions:

a. What are the main benefits of exporting for companies like Morgan and Wadia?

b. What would be the outlook for a company like Morgan Motors if it neither exported nor imported?

c. What impediments to exporting success do companies such as Morgan and Wadia face? What steps can these companies take to improve their probability of succeeding in export markets?

d. Is it legitimate for local and national government agencies to use taxpayer money to help small companies export?

4 Pages, APA, 3 References

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Business Model and Strategic Plan
$50.00

Instructions

Resources: University of Phoenix Material: Business Model and Strategic Planning Outline; Innovation Business Model, Vision, Mission, Values; Supply and Value Chain; SWOTT Analysis; Balanced Scorecard; Communication Plan

Write a 700- to 1,050-word section for your business model and strategic plan in which you add your strategies and tactics to implement and realize your objectives, measures, and targets.

Include marketing and information technology strategies and tactics.

Develop at least three methods to monitor and control your proposed strategic plan, being sure to analyze how the measures will advance organizational goals financially and operationally.

Explain the ethical issues faced by the organization, summarize the legal and regulatory issues faced by the organization, and then summarize the organization’s corporate social responsibility.

Develop a 350-word page executive summary defining the new division of existing business. Share your Vision, Mission, final business model, value proposition and list your key assumptions, risks, and change management issues. Quantify the growth and profit opportunity and planned impact on various stakeholders.

Note: Any investor should be eager to meet with you after reading your executive summary.

Using the University of Phoenix Material: Business Model and Strategic Planning Outline as a guide, combine Parts 1, 2, and 3 of your completed business model strategic plan with your Final Business Plan Model assignment and Executive Summary. This includes the Business Model, Vision, Mission, Values, SWOTT Analysis, Supply Chain Analysis, Balanced Scorecard, and Communication Plan from prior weeks. Your consolidated final strategic plan should be 4,200 to 5,250 words in length.

Format paper consistent with APA guidelines.

18 Pages

Robin Hood Case Study Assignment

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Managerial Decision Making Research and Analysis (Apple Inc.)
$35.00

Research a specific company of your choice and identify some of the managerial decisions that were made over time and in response to changes in its market or competitive environment. Use Ashford University Online library and web-based resources for your research. At least 3 external resources must be used. Address all of the following areas:

Focus of the Final Paper

Describe the company and provide a brief history of its operations. Find or use graphs to illustrate its financial performance over the years.
Identify any sources of risk or uncertainty in its operations. Do the financial reports indicate risky or uncertain activities or changes to the economic environment that ultimately appear to have affected the company’s financial outcomes? Be specific.
Are there any government regulations that have affected this company’s operations domestically or abroad? Explain.
Describe the inputs that are used in this company’s production function and identify any challenges to securing these inputs.
Determine if the company has introduced new products in existing markets or created new markets over time. What is the impact on its finances?
Determine if the price of its products increased or declined over time and analyze the reasons for price fluctuations. Study the demand elasticity for its products and discuss the availability of close substitutes for its products. How does that affect pricing decisions?
Analyze the company’s profitability. Identify the economy or industry influences on its costs, operations, and profitability.
Describe the competitive environment in which the firm operates, the distribution of market power, and the strategic behavior of the firm and its competitors. Apply your knowledge of the theory of this company’s market structure. How does the company make pricing and production decisions? Is your observation supported by the theoretical models? Refer to the financial reports for illustration.
Identify any non-price competitive strategies that the company might be engaging in? Provide specific examples.
Evaluate if the company made any mistakes in its decisions over time, and recommend any changes or improvements for the future operations. Refer to the financial reports when making specific observations or recommendations.
Use economic language and demonstrate your understanding of the concepts and theories of this course.

Writing the Final Paper

The Final Paper:

1. Must be 8 to 10 double-spaced pages in length, and formatted according to APA style as outlined in the Ashford Writing Center.

2. Must include a title page with the following:

a. Title of paper

b. Student’s name

c. Course name and number

d. Instructor’s name

e. Date submitted

3. Must begin with an introductory paragraph that has a succinct thesis statement.

4. Must address the topic of the paper with critical thought.

5. Must end with a conclusion that reaffirms your thesis.

6. Must use at least 3 scholarly sources.

7. Must document all sources in APA style, as outlined in the Ashford Writing Center.

8. Must include a separate reference page, formatted according to APA style as outlined in the Ashford Writing Center.

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BUS 475 Knowledge Check Week 1
$5.00
BUS 475 Week 1 Knowledge Check

1. Reaching a valid decision is based on the evaluation of arguments. If we know that a valid argument has true premises, then a decision based on the argument______________. A. must be sound
B. might be sound
C. is strong
D. might have a false conclusion

2. Identify the fallacy in the following piano store advertisement: Pianos are our only business. You’ll get the best deal at the Piano Experts. A. Ad hominem
B. Straw man
C. Hasty generalization
D. Red herring

3.Which of the following statements describes creativity correctly? A. Only highly intelligent people are capable
of generating creative ideas.
B. Creative people are born with the trait.
C. Anyone can become more creative.
D. Children are more creative than adults.

4.How would you assess the following statement? Consider both the nature of the claim and the source. Lottery director Mark Michalko said Thursday that allegations that Californians are squandering money they once used for food to buy lottery tickets are just not correct.. . . California Grocers Association president Don Beaver raised the issue earlier in the week, saying five supermarket chains had complained that grocery sales dropped about 5 percent after lottery tickets went on sale October 3. Sacramento Bee
1. Probably true
  B. Probably false
  C. Requiring further documentation
  D. Claim that cannot be properly evaluated5.The Sarbanes Oxley Act was created in 2002 to improve and
  maintain investor confidence. The act includes which of the following: A. senior managers sign off on financial results
  B. privately held companies must report to
  the public
  C. officers are exempt if they were not aware of a misrepresentation
  D. company insiders may compose the entire Board of Directors
  
  6.Organizational behavior is examined at three main levels.
  A. Traits, behaviors, and results
  B. Affective, cognitive, and behavioral
  C. Individual, organizational, and societal
  D. Individual, group, and organizational
  
  7. Employees who have intrinsic work values will be motivated by
2. challenging assignments
  B. status in the workplace
  C. social contacts
  D. financial rewards8.Research on the five-stage model of group development shows that
3. all groups pass through the norming stage
  B. groups always pass through the stages in order
  C. not all groups go through each of the stages
  D. all groups pass through the adjourning stage9.The extent to which a leader actually does help a group or organization to achieve its goals is best described as
  A. formal leadership
  B. leader effectiveness
  C. organizational profitability
  D. informal leadership
4. When the business environment is __________, an organization is most likely to decentralize authority and empower its employees to make operating decisions. A. stable
  B. uncertain
  C. unknown
  D. transparent11.To make your communication more effective
  A. include as much information as possible, even if you are not sure it is necessary
5. send the same messages by multiple channels
  C. clearly address your audience’s wants and needs, not yours
  D. draw pictures and animations your audience will understand12. Which of the following meeting technologies would be most effective for negotiations, collaborative problem solving, and other complex discussions?
6. Telepresence
  B. Instant messaging
  C. Teleconference
  D. Telephone13. Most persuasive messages combine
  A. many major points all at once
  B. logical and emotional factors
  C. truth and falsehood
  D. current and very old evidence
  
  14.Important design elements to consider when creating slides include which of the following: A. word selection
  B. selecting background designs
  C. selecting a theme
  D. writing content.
  
  15. Which of the following would be the best wording to use on a resume?
  A. “I was in charge of a staff of six
  employees.”
  B. “I supervised a full staff of six employees.”
  C. “Was in charge of entire departmental
  staff.”
  D. “Supervised staff of six employees.”
  
  16.The __________ approach to ethics maintains that an ethical action is the one that provides the most good or does the least harm.
7. utilitarian approach
  B. rights approach
  C. fairness approach
  D. common good approach17. Which type of privacy policy restricts an organization from collecting personal information until the customer specifically authorizes it? A. Opt-out model
  B. Opt-in model
  C. Electronic surveillance
  D. Profiling
  
  18. Wireless communication includes which of the following:
  A. Bluetooth
  B. coaxial connections
  C. traditional land lines
  D. lighting connections
  
  19. Enterprise resource planning applications seeks to integrate a number of issues, including which of the following:
  A. vacation schedules
  B. tenure of the staff
  C. production and inventory levels
  D. turnover rate of the project staff
  
  20.The request for proposal (RFP) is one of the key tools in acquiring information systems and applications. Which of the following statements best characterizes the RFP?
8. The RFP must always be used.
  B. It is prepared by the vendor.
  C. It always identifies the price.
  D. It defines the scope of the project.21.The relationship between jurisdiction and venue of state and federal courts
9. often causes delays in case resolution
  B. causes development of conflicting rules in similar disputes
  C. is determined by the U.S. Attorney General
  D. is well-defined by statute and case law22. Businesses owe customers (business invitees) visiting their stores
10. no duty of care, the customer assumes the risk of injury
  B. a warning of known risks, only
  C. a duty to inspect for and warn of risks
  D. a duty to repair hidden risks only where children are involved
11. A legally enforceable contract always requires
  A. a written document
  B. signatures of all parties
  C. a heading saying Contract or Agreement
  D. a manifest intent to be bound by the parties24. Regulatory (or administrative) law arises from
  A. court decisions
  B. enabling statutes
  C. attorney general opinions
  D. policy documents prepared by Non-governmental organizations
25.The purpose of a clear ethical code in a business is
A. to draw on employees religious background
B. to encourage philosophical debate among employees
C. to regulate employees private conduct
D. to manage values and conflicts among them
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Category: Business and Management

Apple’s Corporation Ethical, Social Responsibly & Marketing Strategies

Bus 320 Quiz 3 White Version

Check Point: Business Models and Systems

Promotional and Advertising Strategies: Toyota and Ford

Assignment 2: Compensation Plan Outline (Cocacola)

Exporting and Growth for Small Businesses

Business Model and Strategic Plan

Managerial Decision Making Research and Analysis (Apple Inc.)

BUS 475 Knowledge Check Week 1